Campagnolo, founded in 1933 by Tullio Campagnolo, is an Italian brand with a rich tradition in designing and manufacturing groupsets and road bike wheels. With an extensive product offering, including new products like the Ekar Gravel Groupset and 12-speed options for the Cervelo R5, Campagnolo is a leading premium brand known for its innovation, quality and sporting performance. Tullio Campagnolo, a racing cyclist in Italy in the 1920s, came up with several ideas while racing, such as the quick-release mechanism for bicycle tires, derailleurs, and the rod assembly for changing gears. These innovative ideas laid the foundation for the brand’s success, which has since become an organization focused on innovation,